Krannert School of Management
Marketing students learn to identify and analyze consumer behavior to maximize a product’s impact. Krannert students in marketing build on their strong analytical skills and creativity to find innovative solutions.
Students study brand management, advertising and marketing analytics as well as general management principles to build a well-rounded understanding of marketing’s role in business.
Transfer GPA and Course Requirements
Purdue admits to individual majors. Many majors require that applicants have completed specific coursework, and all have a suggested minimum GPA. The criteria for this major are listed below. Students who meet or exceed these criteria are the most competitive candidates for admission. Before applying, review the closed programs page to confirm your desired major is open to transfer students.
Minimum GPA: 3.0
Additional Requirements: Completion of at least a college-level calculus course with a grade of C or higher.